The question about access to social networks during work is a dilemma present in the daily lives of many company managers: blocking access to networks and websites that divert focus and reduce employee productivity the well-being of employees? It's a difficult question to answer.
Allow access to social networks?
Access to social networks is the factor that most contributes to wasted time at work. In Brazil, more than 90% of internet users have a profile on at least one social network and research shows that 72% of professionals access their social profiles during work. Although social networks are used by people of all ages, young people are the ones who lead the way in use, including in the workplace.
One of the things that young people should be aware of and concerned about is the fact that the work environment is for work and when you spend a lot of time on social media, it's time to rethink, as this type of attitude can be two things. : either the professional is complacent and has no prospect of growth in the company or is very unmotivated.
We know that today, with the large number of networks, applications and quick access available through countless devices, access to social networks can occur in a variety of ways. Therefore, the manager must decide whether or not to grant access to social networks, which is why it is important to know your team and understand how this use can influence productivity.
Companies can adopt liberal or more conservative policies, but certainly the most important point to be considered and worked on is the maturity of the team. In a mature, productive team committed to the company's results, it is possible to adopt a more flexible stance, allowing access without restrictions or at specific times.
This is not recommended for teams without this maturity, as it will cause employees to lose even more focus on the company's activities and compromise results.
In this sense, we can conclude that the manager must seek solutions in both directions, develop methods to keep the team motivated, productive and focused on the company's tasks and results, but at the same time implement an Internet access policy in accordance with the company's profile. team, blocking access to avoid wasted time and low productivity, if necessary.
Block access to social media?
If the manager believes that social networks are a threat to his business and his team, as in addition to harming productivity, they also facilitate and open space for the entry of viruses, Ransomware , phishing , among other security problems.
In a situation like this, the ideal is to implement a system for managing and controlling the internet . However, the most important thing is to use common sense in the rules, as it is recommended to analyze the particularities of your team and define access groups, implementing access rules according to the profile of employees and activities performed, differently for each group. defined.
For example, the sales sector can use social networks to prospect customers, the HR sector can search for information about professionals on networks such as LinkedIn and even Facebook , but the rest of your team has no relationship with the activities. carried out with access to social networks.
In this scenario, the ideal would be to have free access to the sales sector, controlled access at specific times for HR and the rest of the team to have access blocked or, as an option, free at a specific time interval.
Another important point is gathering information about Internet use, having reports on what is being accessed and analyzing this information in conjunction with reports on team productivity and task delivery, can lead to the optimization of your Internet access policy.
Try this experiment, with blocks and accesses released, pay attention to the behavior of employees, compare results and you will see how people are capable of surprising, both on the positive and negative sides.
Do you have experiences or suggestions about blocking access to social media? Share with us in the comments!
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